Citation Data
MLA
[edited by] Philip Kotler, O.C. Ferrell, Charles Lamb. Strategic Marketing for Nonprofit Organizations : Cases and Readings. Englewood Cliffs, NJ :Prentice-Hall, 1987.
APA
[edited by] Philip Kotler, O.C. Ferrell, Charles Lamb. (1987). Strategic marketing for nonprofit organizations : cases and readings. Englewood Cliffs, NJ :Prentice-Hall,
Chicago
[edited by] Philip Kotler, O.C. Ferrell, Charles Lamb. Strategic Marketing for Nonprofit Organizations : Cases and Readings. Englewood Cliffs, NJ :Prentice-Hall, 1987.
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