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Category killers : the retail revolution and its impact on consumer culture
- Author / Creator
- Available as
- Physical
Details
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- Creator
- Robert Spector
- Format
- Books
- Language
- English
- Publication
-
- Boston, Mass. : Harvard Business School Press, [2005]
- ©2005
- Physical Details
-
- xviii, 221 pages ; 24 cm
- ISBNs
- 9781578519606, 1578519608
- OCLC
- ocm55511425
- Includes bibliographical references (pages 201-204) and index.
- From cow pastures to category killers -- Charles Lazarus and the birth of the category killer -- Category killers everywhere -- Pricing : the cost of "everyday low prices" -- Competition : there used to be a department store here -- Growth : expanding their reach -- Expansion : paper clips in Portugal -- The backlash -- The changing shape of retail