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Linking market planning to corporate objectives : a utility case study
- Available as
- Physical
Details
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- Creator
- prepared by Booz, Allen & Hamilton, inc. ; principal investigator, M. Diamond ; contributor, Consumers Power Company ; principal investigator, S. Etsler
- Format
- Books
- Language
- English
- Contributors
- Publication
-
- Palo Alto, Calif. : Electric Power Research Institute, [1984]
- ©1984
- Series
- Physical Details
-
- vii, 57 pages : illustrations ; 28 cm
- OCLC
- ocm23105475
- "Final report, November 1984."
- "Research project 1634."