Mediaspeak : three American voices

Author / Creator

Fox, Roy F

Available as

Online

Physical

Summary

"This book defines and analyzes the content, structure, and values of three predominant types of public discourse, which Fox labels Doublespeak, Salespeak, and Sensationspeak. These media messages ...

"This book defines and analyzes the content, structure, and values of three predominant types of public discourse, which Fox labels Doublespeak, Salespeak, and Sensationspeak. These media messages are examined to determine how they are constructed and how they influence individuals, ideology, and culture. Discussions are illustrated with a diverse range of examples from popular culture, magazines, Internet sites, politics, television, and film. Fox argues that the Information Age has replaced actual reality with its representations of reality and that electronic media now dominates our lives. Specific strategies are suggested for recognizing and understanding these coded messages. Together, these three voices saturate media and technology, profoundly influencing American culture."--BOOK JACKET.

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