The coming of media entertainment / Dolf Zillmann -- Interactive entertainment and beyond / Peter Vorderer -- Humor and comedy / Dolf Zillmann -- Conflict and suspense in drama / Peter Vorderer and Silvia Knobloch -- Violence, mayhem, and horror / Glenn G. Sparks and Cheri W. Sparks -- Sex on entertainment television / Bradley S. Greenberg and Linda Hofschire -- Affect-talk and its kin / Gary Bente and Ansgar Feist -- Children's likes and dislikes of entertainment programs / Patti M. Valkenburg and Joanne Cantor -- Sports on the screen / Jennings Bryant and Arthur A. Raney -- Music and music videos / Christine H. Hansen and Ranald D. Hansen -- Video games and the pleasures of control / Torben Grodal -- The respondent gender gap / Mary Beth Oliver -- Personality and entertainment preferences / James B. Weaver III -- The aesthetics of media fare / Gerald C. Cupchik and Stephen Kemp