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How to prepare a marketing plan : a guide to re...

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How to prepare a marketing plan : a guide to reaching the consumer market

Author / Creator: Stapleton, John, 1938-
Available as: Physical

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Creator: John Stapleton and Michael Thomas
Format: Books
Language: English
Contributors: Thomas, Michael J., 1933-
Physical Details: xx, 332 pages : illustrations ; 26 cm
ISBNs: 9780566077845, 0566077841
OCLC: ocm36656488

Includes index.

Subjects

Marketing -- Management.
Marketing -- Decision making.
Marketing -- Planning.

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How to prepare a marketing plan : a guide to reaching the consumer market

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