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Do American businesses use global strategy? : w...

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Do American businesses use global strategy? : working paper

Author / Creator: Yip, George S
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Creator: George S. Yip
Format: Books
Language: English
Series: Technical working paper ; no. 91-101
Physical Details: 47 pages : illustrations ; 28 cm
OCLC: ocm24067764

"January 1991."
Includes bibliographical references (pages 33-35)

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Export marketing.
International business enterprises -- Management.
Strategic planning.

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Do American businesses use global strategy? : working paper

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