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Marketing : a how-to-do-it manual for librarians
- Author / Creator
- Available as
- Physical
Details
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- Creator
- Suzanne Walters
- Format
- Books
- Language
- English
- Publication
-
- New York : Neal-Schuman Publishers, [1992]
- ©1992
- Physical Details
-
- vii, 102 pages : illustrations ; 28 cm
- ISBNs
- 9781555700959, 1555700950
- OCLC
- ocm25025727
- Includes bibliographical references (pages 99-100) and index.
Subjects
- Libraries -- Public relations -- Handbooks, manuals, etc.
- Libraries -- Marketing -- Handbooks, manuals, etc.
- Libraries.
Medical Subject Heading
- Public Relations.
Medical Subject Heading