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NTC's dictionary of advertising
- Author / Creator
- Available as
- Physical
Details
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- Creator
- Jack G. Wiechmann
- Included Title
-
- Dictionary of advertising terms
- Format
- Books
- Language
- English
- Contributors
- Publication
-
- Second edition
- Lincolnwood, Ill., USA : National Textbook Co., [1993]
- ©1993
- Physical Details
-
- ix, 222 pages ; 24 cm
- ISBNs
- 9780844234861, 0844234869
- OCLC
- ocm24320973
- Rev. ed. of: Dictionary of advertising terms.1st ed. 1977.
- "First edition edited by Laurence Urdang."