La historia del tequila, de sus regiones y sus hombres

Author / Creator

Luna Zamora, Rogelio

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Physical

Summary

Study of the development of the tequila industry in Jalisco. Explores the evolution of an entrepreneurial class devoted to maguey production and tequila-making, and the commercialization and market...

Study of the development of the tequila industry in Jalisco. Explores the evolution of an entrepreneurial class devoted to maguey production and tequila-making, and the commercialization and marketing of tequila on the local, national, and global levels.

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