List of Exhibits -- 1. Introductions by the Authors -- 2. Summary -- 3. Events up to 2020 -- 4. Why Events are Changing -- 5. Alternative Future Models for Events -- 6. Event Tech -- 7. The Online-Offline-Online Thesis -- 8. How to Navigate in the New World -- 9. How to Structure for Success in the New World -- 10. A Conversation between the Authors