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Get the Facts Out (GFO) is a complex and ambitious social change initiative. It involves a huge number of people at national scale, across different levels of the system. As external evaluator, it ...
Get the Facts Out (GFO) is a complex and ambitious social change initiative. It involves a huge number of people at national scale, across different levels of the system. As external evaluator, it is my (rather difficult) job to evaluate the success of the project, and help it to improve. I will describe my use of "developmental evaluation," where results are intended to provide timely feedback to a rapidly evolving complex project. The evaluation has also been guided by the project's theory of change, and thus addresses questions such as "how well prepared are champions to undertake the work," and "are campaigns faithful to the principles of GFO"? I will discuss the decentralized, embedded evaluation measures we are using (including a Fidelity of Implementation rubric, activity tracking forms, chat-bots, and surveys). This talk will be of interest to people with an interest in program design and/or project evaluation and assessment.