Introduction : the rhetorical invention of Bill Clinton / Stephen A. Smith -- Bill Clinton's campaigns for governor of Arkansas : prelude to a presidency / Diana B. Carlin and Charles C. Howard -- Rhetoric and ritual in the Arkansas inaugural addresses / Glenn C. Getz -- Bill Clinton's stump speaking : persuasion through identification / John T. Llewellyn -- The jeremiadic logic of Bill Clinton's policy speeches / Craig Allen Smith -- The stylistic persona of Bill Clinton : from Arkansas and Aristotelian Attica / Ronald H. Carpenter -- The voice of concern and concern for the voice / Tony M. Lentz -- Dodging charges and charges of dodging : Bill Clinton's defense on the character issue / Greta R. Marlow -- De/reconstructing Hillary : from the retro ashes of the Donna Reed fantasy to a '90s view of women and politics / Sandra Goodall -- Imagining the image : reinventing the Clintons / Irving J. Rein -- The New York convention : Bill Clinton and "a place called Hope" / Larry D. Smith -- The intertextuality of "the man from Hope" : Bill Clinton as person, as persona, as star? / Thomas Rosteck -- Presidential debate as political ritual : Clinton vs. Bush vs. Perot / Dale A. Herbeck -- Riding the roller coaster : Bill Clinton and the news media / Philip Seib -- Easy access to sloppy truths : the '92 presidential media campaign / Rita Kirk Whillock -- The first e-mail election : electronic networking and the Clinton campaign / Thomas W. Benson -- Clinton goes to town hall / Janette Kenner Muir -- Living in the rock n roll campaign, or mystery, media, and the American public imagination : an intertextual quest / H.L. Goodall Jr