Friction/reward : be your customer's first choice

Author / Creator

Hammond, Richard, author

Available as

Online

Summary

Richard Hammond is a retailing expert, and Smart Circle is his problem-solving consultancy. Together with select subject-matter experts he tackles a wide range of retail challenges: from 'big idea'...

Richard Hammond is a retailing expert, and Smart Circle is his problem-solving consultancy. Together with select subject-matter experts he tackles a wide range of retail challenges: from 'big idea' and format development to customer engagement and retail futurology. He is also the author of Smart Retail 4e.

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