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Designing Brand Identity

Books

Designing Brand Identity

Designing brand identity : an essential guide for the entire branding team

Author / Creator: Wheeler, Alina, author
Available as: Online

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Citation

Details

Creator: Alina Wheeler
Format: Books
Language: English
Publication: Fifth edition

Hoboken, New Jersey : Wiley, 2018

2018
Physical Details: 1 online resource (339 pages) : color illustrations, photographs
ISBNs: 9781119375418, 111937541X
OCLC: on1004623846, on1347023567

Includes bibliographical references and index.

Subjects

Advertising -- Brand name products.
Brand name products.
Branding (Marketing)
Trademarks -- Design.

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Designing Brand Identity

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