What YouTube vloggers have to say about school : a mixed-methods ethnography

Author / Creator

Snelson, Chareen, author

Available as

Online

Summary

This case study presents an overview of methods used to carry out an exploratory mixed-methods ethnographic study of video bloggers, or vloggers, on YouTube. Vlogs can be used as a multimedia data ...

This case study presents an overview of methods used to carry out an exploratory mixed-methods ethnographic study of video bloggers, or vloggers, on YouTube. Vlogs can be used as a multimedia data source for researchers who wish to explore topics such as digital culture or self-expression in social media environments. A combination of online ethnography and descriptive research methods were used to investigate school-related vlogging about school.

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