Business Pitches and Entrepreneurial Resource Acquisition
Intro; Preface; Contents; Notes on Contributors; List of Figures; List of Tables; 1 Technology and Creativity: Production, Mediation and Evaluation in the Digital Age; Introduction; Creative Industries: Creativity at the Center; The Volume; References; 2 Innovators' Acts of Framing and Audiences' Structural Characteristics in Novelty Recognition; Introduction; Novelty and the Act of Framing; Novelty and Internal/External Audiences; Novelty and Audience Evaluative Heterogeneity; Discussion; Implications for Theory; Implications for Practice
Novelty Framing and Social Audiences in the Era of DigitalizationConclusion; References; 3 The Alchemy of Painting: How the Technology of Oil Paint Transmuted Art; Technology in the Creative Industries; Oil Paint: Affordances; Van Eyck: Art Mirrors Reality; Venice: Oil, Canvass and a Looser Brush; Discussion; References; 4 Industry or Field? The Value of the Field Construct to Study Digital Creative Industries; Introduction; The Conceptualization of Creative Industries as 'Industries'; Digital Technologies and the Blurring of Creative Industries' Boundaries and Roles
The Value of the Field Construct for Studying Creative Industries and Digital TechnologiesField Boundaries Are Defined Relationally Around Activities or Practices; Actors' Positions Are Defined Relationally Vis-à-Vis Each Other; Field Actors Are Linked by Multiple Symbolic and Material Relations; Concluding Remarks; Contributions and Future Research; References; 5 The Internet as Liberating Space for the Visual Arts: Political Hopes and Sociological Realities; Introduction; Art and the Internet: A Hopeful Synergy to Evade Convention?; The Sociological Entanglement of the Visual Arts
The Political Dimension of Art in Fostering Critical, Democratic DialoguesLiberating Promises of the Internet; Artnode and the Dream of Cyberspace as "Other"; The Dream of a Transformative "Free Space" for Artists and Their Art; The Dream of an Antagonist Space Reinforcing "Critical Voices"; Discussion: What Critical Potential Could We Hope for?; Conclusion; Literature; 6 Evaluation and Producers' Attention to Ratings in the Chocolate Confectionery Markets; Introduction; Behind the Chocolate Bars: Rating System and Quality Standards
Publicisation of a Tasting Procedure to Underpin Expert EvaluationOpposition to Sweetness, Fat and Thickness: Genesis and Maintenance of a Single Set of Quality Standards; Producers' Attention to the Guide: Disputed, Dispensable and Malleable Ratings; Denigration of a Procedure; Withdrawal After a Low Rating; Working to Transform the Ratings: Used, but Detached from Their Benchmark; Conclusion; Bibliography; 7 Alone or in Concert? Creative Entrepreneurs and the Role of Multiple Institutional Logics in Crowdfunding Pitches; Introduction; Theoretical Orientation