Lean innovation : understanding what's next in today's economy

Author / Creator

Cross, Barry L., author

Available as

Online

Summary

Do these comments sound familiar? We would love to be more innovative, but we don't have the resources Innovation works in some companies; we just aren't that creative We get some good ideas, but n...

Do these comments sound familiar? We would love to be more innovative, but we don't have the resources Innovation works in some companies; we just aren't that creative We get some good ideas, but nothing ever happens with them Unfortunately, they reflect the general perception and environment for innovation in many firms today. In Lean Innovation: Understanding What's Next in Today's Economy, Barry Cross explores how to use Lean to free up resources from within the organization to support and 'fund' innovation and inspire a culture of creativity. Easy to read and humorous, Cross' stories reson

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