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Pragmatics across languages and cultures
- Available as
- Online
- Summary
-
This handbook provides a comprehensive overview, as well as breaking new ground, in a versatile and fast growing field. It contains four sections: Contrastive, Cross-cultural and Intercultural Prag...
This handbook provides a comprehensive overview, as well as breaking new ground, in a versatile and fast growing field. It contains four sections: Contrastive, Cross-cultural and Intercultural Pragmatics, Interlanguage Pragmatics, Teaching and Testing of Second/Foreign Language Pragmatics, and Pragmatics in Corporate Culture Communication, covering a wide range of topics, from speech acts and politeness issues to Lingua Franca and Corporate Crises Communication. The approach is theoretical, methodological as well as applied, with a focus on authentic, interactional data. All articles are writt
Details
- Creator
- edited by Anna Trosborg
- Format
- Books
- Language
- English
- Contributors
- Publication
-
- 1st ed
- Berlin ; New York : De Gruyter Mouton, 2010
- Physical Details
-
- 1 online resource (658 p.)
- ISBNs
- 1282783963, 9786612783968, 311021444X, 3110214431
- OCLC
- ocn670411400, on1002222728, on1004871453, on1011454857, ocn672026642, ocn979753179, ocn987934697, ocn992507128, ocn999373866
- Description based upon print version of record.
- Includes bibliographical references and index.
- English
- Frontmatter -- Table of Contents -- Introduction -- I. Contrastive, Cross-cultural and Intercultural Pragmatics -- 1. Cultural scripts and intercultural communication -- 2. Compliment and compliment response research: A cross-cultural survey -- 3. Telephone conversation openings across languages, cultures and settings -- 4. Intercultural (im)politeness and the micro-macro issue -- 5. Pragmatics East and West: Similar or different? -- 6. Intercultural competence and pragmatics research: Examining the interface through studies of intercultural business discourse -- II. Interlanguage Pragmatics -- 7. Exploring the pragmatics of interlanguage pragmatics: Definition by design -- 8. Theoretical and methodological approaches in interlanguage pragmatics -- 9. Pragmatic challenges for second language learners -- 10. The acquisition of terms of address in a second language -- 11. Longitudinal studies in interlanguage pragmatics -- 12. The Pragmatics of English as a lingua franca -- III. Teaching and Testing of Second/Foreign Language Pragmatics -- 13. Assessing learnability in second language pragmatics -- 14. The teaching of speech acts in second and foreign language instructional contexts -- 15. Correcting others and self-correcting in business and professional discourse and textbooks. -- 16. Testing interlanguage pragmatic knowledge -- IV. Pragmatics in Corporate Culture Communication -- 17. Pragmatics and research into corporate communication -- 18. Credibility in corporate discourse -- 19. Corporate crisis communication across cultures -- 20. The pragmatics of Corporate Social Responsibility (CSR) across cultures -- 21. Corporate culture in a global age: Starbucks' "Social Responsibility" and the merging of corporate and personal interests -- Backmatter