This two-phased thesis project, which included user research and usability testing and design of a user experience, sought to increase parent and guardian compliance to an online-based student information verification process for public schools. Through the application of visual and experience design principles informed by user experience research, the project resulted in improved user experience characterized by an engaging and unified visual identity, a userfocused timeline and design of print, digital, and messaging communications, and prototypes for improved ease-of-use within an interactive, web-based software. The user research and usability testing phase first developed two working profiles of system users through secondary research methods. These proto-personas were then represented by selectively-recruited users in usability testing of the online-based system. User interviews and surveys, a heuristic evaluation, and observational research was also conducted. From this set of original research, usability problems emerged and refinements to user profiles were made. Based on findings, the beginning-to-end user experience was redesigned, including journey maps representing users' interactions with the new experience, support documents and accommodations developed to guide and assist users, and redesigned prototypes for task screens. Designs were refined through user feedback and testing to ensure improvements to the user experience.