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Books
Courting the wealthy
- Available as
- Online
Details
- Format
- Books
- Language
- English
- Contributors
- Publication
-
- 2nd ed
- Sioux City, Iowa : Stevenson, Inc., [2010]
- ©2010
- Physical Details
-
- 1 online resource (61 pages)
- ISBNs
- 9781118704165, 1118704169, 9781118692073, 9781118692073
- OCLC
- ocn844036730
- "Edited by Scott C. Stevenson."--Running title area.
- Systems & Procedures for Managing the Cultivation Process -- The Empathy Factor: Keying in on Donors' Wants, Needs -- Forming First-Time Relationships -- Put Out the Welcome Mat -- Targeted Cultivation -- Create Programs Aimed at Building Relationships -- Cultivate & Engage Your Board -- Involvement Opportunities that Lead to Investment -- Cultivating Planned Gifts -- Varied Communications that Serve to Cultivate -- Donor Recognition as a Form of Cultivation -- Stewardship as a Form of Cultivation