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The Retailing industry
- Available as
- Online
- Summary
-
Retailing is no longer a supply-based industry, it is now consumer-led the world over, and this trend will intensify. What store format is likely to succeed in the future? How will supply and distr...
Retailing is no longer a supply-based industry, it is now consumer-led the world over, and this trend will intensify. What store format is likely to succeed in the future? How will supply and distribution systems provide a competitive edge? In developed countries, saturated markets and low population growth mean that the successful retailer will have to expand into growth markets, but how, and where are the emerging markets? Leading retailers from around the world discuss consumer trends, merchandising, marketing, new technologies, and strategies for growth.
Details
- Creator
- Essay Films Ltd
- Format
- Videos, Slides, Films
- Language
- English
- Publication
-
- New York, N.Y. : Films Media Group, [2005], c1995
- Series
- Physical Details
-
- 1 streaming video file (39 min.) : sd., col., digital file
- digital
- data file
- OCLC
- ocn707971266
- Access requires authentication through Films on Demand.
- Encoded with permission for digital streaming by Films Media Group on Sept. 19, 2005.
- Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
- Mode of access: Internet.
- System requirements: FOD playback platform.
- Changes in the Retailing Industry (2:20) -- Retail Operations and Superstores (3:25) -- Retail Formats of the Future (2:54) -- Category Killers and Wireless Shopping (2:36) -- New Technologies in Retailing (2:37) -- Retail Merchandising Trends (2:34) -- Brands and Solution Selling (1:37) -- Shelf Space Allocation (2:40) -- Marketing and Customer Loyalty (3:43) -- Trend: Electronic Shopping Malls (2:38) -- Retailers and the Growth Market (4:21) -- Diversification for Retailers (2:16) -- Electronic Shopping (2:53)