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The New Zealand Journal of Applied Business Research (NZJABR) publishes scholarly work with an applied value that advances business theory, research and practice. Its focus is the contemporary busi...
The New Zealand Journal of Applied Business Research (NZJABR) publishes scholarly work with an applied value that advances business theory, research and practice. Its focus is the contemporary business environment, encompassing fields such as accounting, economics, finance, management and marketing.