Website Search
Find information on spaces, staff, and services.
Catalog Search
Books
Predictably irrational : the hidden forces that shape our decisions
- Author / Creator
- Available as
- Physical
- Summary
-
An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause peop...
An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly.
Related Electronic Resources
Details
Checking for availability...
- Creator
- Dan Ariely
- Format
- Books
- Language
- English
- Publication
-
- 1st ed
- New York, NY : Harper, ©2008
- Physical Details
-
- xxii, 280 pages : illustrations ; 23 cm
- ISBNs
- 9780061353239, 006135323X, 0007256523, 9780007256525
- OCLC
- ocn182521026
- Includes bibliographical references (pages 259-267) and index.
- 1. The truth about relativity : why everything is relative, even when it shouldn't be -- 2. The fallacy of supply and demand : why the price of pearls, and everything else, is up in the air -- 3. The cost of zero cost : why we often pay too much when we pay nothing -- 4. The cost of social norms : why we are happy to do things, but not when we are paid to do them -- 5. The influence of arousal : why hot is much hotter than we realize -- 6. The problem of procrastination and self-control : why we can't make ourselves do what we want to do -- 7. The high price of ownership : why we overvalue what we have -- 8. Keeping doors open : why options distract us from our main objective -- 9. The effect of expectations : why the mind gets what it expects -- 10. The power of price : why a 50-cent aspirin can do what a penny aspirin can't -- 11. The context of our character, part I : why we are dishonest, and what we can do about it -- 12. The context of our character, part II : why dealing with cash makes us more honest -- 13. Beer and free lunches : what is behavioral economics, and where are the free lunches?