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OBD : obsessive branding disorder : the business of illusion and the illusion of business
- Author / Creator
- Available as
- Physical
- Summary
-
Conley offers an investigation into our culture of obsession, and requires us to consider the grave ramifications of our branded world.
Details
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- Creator
- Lucas Conley
- Other Title
-
- OBD : the illusion of business and the business of illusion
- Format
- Books
- Language
- English
- Publication
-
- First edition
- New York : PublicAffairs, 2008
- Physical Details
-
- 230 pages : portrait ; 22 cm
- ISBNs
- 9781586484682, 1586484680
- OCLC
- ocn225442730
- Includes bibliographical references (pages 205-211) and index.
- Loyalty beyond reason -- A branding company town -- Feeding the monster -- Buying our way into being -- Ad creep -- Poisoning the grapevine -- Invisible branding -- Getting inside our heads -- Getting personal -- The future of an illusion