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Le marketing management

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Le marketing management

Author / Creator: Zaccarie, Paul Laurent
Available as: Physical

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Format: Books
Language: French
Publication: [Tours] : Mame, 1970
Physical Details: 2 volumes : illustrations ; 22 cm
OCLC: ocm08990542

Bibliography: volumes 2, pages 237-238.

t. 1. Le marketing, technique fondamentale.--t. 2. Le marketing, stratégie et évolution de la firme

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Marketing -- Management.

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Le marketing management

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