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Firebrands : building brand loyalty in the Internet age
- Author / Creator
- Available as
- Online
- Physical
Details
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- Creator
- Michael Moon ; with Doug Millison
- Included Title
-
- EBSCOhost eBook collection
- Format
- Books
- Language
- English
- Contributors
- Publication
-
- Berkeley, Calif. : Osborne/McGraw-Hill, 2000
- Physical Details
-
- xviii, 318 pages : illustrations ; 24 cm
- ISBNs
- 9780072133066, 0072124490, 0072133066, 9780072124491
- OCLC
- ocm50553534, ocm44694754
- Includes index.