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Consumer behavior

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Consumer behavior

Author / Creator: Schiffman, Leon G
Available as: Physical

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Creator: Leon G. Schiffman, Leslie Lazar Kanuk
Format: Books
Language: English
Contributors: Kanuk, Leslie Lazar
Physical Details: 1 volume (various pagings) : illustrations (some color) ; 27 cm
ISBNs: 0130841293, 9780130841292
OCLC: ocm41049595

Includes bibliographical references and indexes.

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Consumer behavior.
Motivation research (Marketing)

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Consumer behavior

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