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"This volume presents an in-depth critical analysis of the Americanization process. Beginning with a survey of early European preoccupations, the book goes on to discuss European concerns regarding...
"This volume presents an in-depth critical analysis of the Americanization process. Beginning with a survey of early European preoccupations, the book goes on to discuss European concerns regarding American influence after World War II. The goal of the analysis is the construction of an interpretative framework, allowing for a balanced approach to the study of Americanism abroad. "--Provided by publisher.