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Election campaigning in East and Southeast Asia : globalization of political marketing
- Available as
- Physical
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- Creator
- edited by Christian Schafferer
- Format
- Books
- Language
- English
- Contributors
- Publication
-
- Aldershot, England ; Burlington, VT : Ashgate, [2006]
- ©2006
- Physical Details
-
- x, 156 pages : illustrations ; 24 cm
- ISBNs
- 9780754643937, 075464393X
- OCLC
- ocm62090758
- Includes bibliographical references (pages [141]-153) and index.
- The globalization of political marketing : an introduction / Christian Schafferer -- Electoral campaigning in Japan / Christian Schafferer with Kawakami Kazuhisa -- Electoral campaigning in Taiwan / Christian Schafferer -- Electoral campaigning in Malaysia / Lim Hong Hai and Ong Kian Ming -- Electoral campaigning in the Philippines / Julio Teehankee -- Is there an Asian style of electoral campaigning? / Christian Schafferer