utility, and major recreational centers are shown
on Maps 60, 61, and 62, respectively, in Chap-
ter X of this report. It is believed that the
number and distribution of such centers envisi-
oned under the recommended plan would gener-
ally serve well under each of the alternative
futures, although the required capacities of the
facilities at these centers may be expected to
differ somewhat. Detailed plan proposals for
these centers, particularly, the transportation
and utility centers and the recreational centers,
in the context of a high-growth decentralized
scenario, an intermediate-growth decentralized
scenario, a low-growth decentralized scenario,
and a high-growth centralized scenario can be
formulated properly only through related func-
tional planning programs.
Major Commercial Centers: As part of the
regional land use plan reevaluation and revi-
sion, two types of major commercial centers,
major retail centers and major office centers,
have been identified. As indicated in Chapter IX,
to qualify as a major retail center, a site must
accommodate at least 2,000 retail jobs. To
qualify as a major office center, a site must
accommodate at least 3,500 office and service-
related jobs. It should be understood that this
classification is intended only to provide an
indication of the scale of development and the
predominant type of activity and that many
sites accommodate a mixture of retail, service,
and office uses. There were 14 major commercial
centers in the Region in 1985, including seven
retail centers, four office centers, and three
centers identified as both retail and office
centers (see Table 154). The major commercial
centers envisioned under the alternative futures
land use plans and the recommended year 2010
land use plan are shown on Map 69 and listed
in Table 154.
The high-growth decentralized plan envisions a
total of 24 major commercial centers in the
Region in the year 2010. The plan envisions the
retention of the 14 existing major centers and
the addition of 10 new centers, including four
retail centers and six office centers. As shown on
Map 69, a number of the proposed new sites
would be located in outlying areas of the Region.
The other high-growth plan, the high-growth
centralized plan, envisions a total of 21 major
commercial centers. That plan envisions the
retention of the 14 existing major centers and

the addition of seven new centers, including two
retail centers and five office centers, by the
year 2010.
The intermediate-growth decentralized plan
envisions a total of 18 major commercial centers.
The plan envisions the retention of 12 of the
14 existing major centers and the addition of six
new centers, including one retail center and five
office centers. Under the intermediate-growth
decentralized plan, with the continued decrease
in population and employment levels in the
central portion of Milwaukee County, two exist-
ing major centers, the Capitol Court shopping
center and the Southgate-Point Loomis shopping
center, would decline in importance and no
longer function as major commercial centers.
They would, however, continue to serve as
community-level commercial centers.
The low-growth decentralized plan envisions a
total of 16 major commercial centers. This plan
envisions the retention of 12 of the 14 existing
major centers and the addition of four new
centers, including one retail center and three
office centers. This plan, like the intermediate-
growth decentralized plan, envisions that two
existing centers in Milwaukee County, Capitol
Court and Southgate-Point Loomis, would
decline in importance and cease functioning as
major commercial centers.
As described in Chapter X, the recommended
year 2010 regional land use plan envisions a
total of 19 major commercial centers in the
Region by the year 2010. The plan envisions that
all 14 existing centers will be retained and calls
for the five new major commercial centers,
including one retail and four office centers (see
Table 154).
Major Industrial Centers: Major industrial
centers are identified as concentrations of
industrial land having industry-related employ-
ment of at least 3,500 jobs. There were 22 such
centers in the Region in 1985, ranging from older
industrial complexes in central city areas to
planned industrial parks in outlying areas. The
major industrial centers envisioned under the
alternative futures plans and the recommended
year 2010 regional land use plan are shown on
Map 70 and listed in Table 155.
The high-growth decentralized plan envisions a
total of 33 major industrial centers in the Region

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