Diffusion of innovations

Rogers, Everett M

Publication Details Click to collapse Cite/Export

  • Creator Everett M. Rogers
  • Format Books
  • Publication Fourth edition. New York : Free Press, [1995] ©1995
  • Physical Details
    • xvii, 519 pages : illustrations ; 25 cm
  • ISBNs 9780028740744, 0028740742, 9780029266717, 0029266718
  • OCLC ocm31604567

Notes

  • Includes bibliographical references (pages 443-501) and indexes.

Contents

  • Elements of diffusion -- A history of diffusion research -- Contributions and criticisms of diffusion research -- The generation of innovations -- The innovation-decision process -- Attributes of innovations and their rate of adoption -- Innovativeness and adopter categories -- Diffusion networks -- The change agent -- Innovation in organizations -- Consequences of innovations
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