MARC Bibliographic Record

LEADER04796cam a2200709 a 4500
001 9926229623602122
005 20150810133027.0
008 920313s1992 wiu b s001 0 eng
010    $a92010590
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035    $a(OCoLC)25676494
035    $9AQV3347UW
035    $a(WU)2622962-uwmadisondb
035    $a(EXLNZ-01UWI_NETWORK)999702430602121
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049    $aGZMA
050 00 $aPN4888.C59$bB34 1992
082 00 $a071/.3/09034$220
084    $a05.33$2bcl
100 1_ $aBaldasty, Gerald J.
245 14 $aThe commercialization of news in the nineteenth century /$cGerald J. Baldasty.
264 _1 $aMadison, Wis. :$bUniversity of Wisconsin Press,$c[1992]
264 _4 $c©1992
300    $axii, 227 pages ;$c24 cm
336    $atext$btxt$2rdacontent
337    $aunmediated$bn$2rdamedia
338    $avolume$bnc$2rdacarrier
504    $aIncludes bibliographical references (pages 205-224) and index.
505 00 $gCh. 1.$tAmerican Political Parties and the Press --$gCh. 2.$tNew Directions in American Journalism --$gCh. 3.$tAdvertising and the Press --$gCh. 4.$tNewspapers as Businesses --$gCh. 5.$tShaping and Packaging the News: Luring Readers and Advertisers --$gCh. 6.$tThe Commercialization of News --$tAppendix 1. Content Analysis Scheme --$tAppendix 2. Content Analysis Tables.
520    $aThe Commercialization of News in the Nineteenth Century traces the major transformation of newspapers from a politically based press to a commercially based press in the nineteenth century. Gerald J. Baldasty argues that broad changes in American society, the national economy, and the newspaper industry brought about this dramatic shift. Increasingly in the nineteenth century, news became a commodity valued more for its profitablility than for its role in informing or persuading the public on political issues. Newspapers started out as highly partisan adjuncts of political parties. As advertisers replaced political parties as the chief financial support of the press, they influenced newspapers in directing their content toward consumers, especially women. The results were recipes, fiction, contests, and features on everything from sports to fashion alongside more standard news about politics. Baldasty makes use of nineteenth-century materials--newspapers from throughout the era, manuscript letters from journalists and politicians, journalism and advertising trade publications, government reports--to document the changing role of the press during the period. He identifies three important phases: the partisan newspapers of the Jacksonian era (1825-1835), the transition of the press in the middle of the century, and the influence of commercialization of the news in the last two decades of the century.
648 _7 $aGeschichte 1800-1900$2swd
648 _7 $a1800 - 1899$2fast
650 _0 $aPress$zUnited States$xHistory$y19th century.
650 _0 $aJournalism$xEconomic aspects$zUnited States$xHistory$y19th century.
650 _0 $aAmerican newspapers$xEconomic aspects$xHistory$y19th century.
650 04 $aEconomische aspecten.
650 04 $aNieuwsvoorziening.
650 _6 $aPresse$zÉtats-Unis$xHistoire$y19e siècle.
650 _6 $aJournalisme$xAspect économique$zÉtats-Unis$y19e siècle.
650 _6 $aJournaux américains$xAspect économique$xHistoire$y19e siècle.
650 _7 $aAmerican newspapers$xEconomic aspects.$2fast$0(OCoLC)fst00807304
650 _7 $aJournalism$xEconomic aspects.$2fast$0(OCoLC)fst00984052
650 _7 $aPress$2fast$0(OCoLC)fst01075837
650 17 $aNieuwsvoorziening.$2gtt
650 17 $aEconomische aspecten.$2gtt
650 07 $aPresse.$2swd
650 07 $aKommerzialisierung.$2swd
651 _7 $aUnited States$2fast$0(OCoLC)fst01204155
651 _7 $aUSA.$2swd
653 0_ $aPress$aHistory
653 0_ $aUnited States
655 _7 $aHistory.$2fast$0(OCoLC)fst01411628
776 08 $iOnline version:$aBaldasty, Gerald J.$tCommercialization of news in the nineteenth century.$dMadison, Wis. : University of Wisconsin Press, ©1992$w(OCoLC)680251174
856 42 $3Table of contents$uhttp://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=004892457&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
856 42 $3Contributor biographical information$uhttp://catdir.loc.gov/catdir/enhancements/fy0704/92010590-b.html
856 42 $3Publisher description$uhttp://catdir.loc.gov/catdir/enhancements/fy0704/92010590-d.html
950    $a20150810$bdms$cc$dp$egls$9local
997    $aMARCIVE

MMS IDs

Document ID: 999702430602121
Network Electronic IDs:
Network Physical IDs: 999702430602121
mms_mad_ids: 9926229623602122
mms_ml_ids: 998588303402124
mms_osh_ids: 993793413502126