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The ideological octopus : an exploration of television and its audience
- Author / Creator
- Available as
- Physical
Details
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- Creator
- Justin Lewis
- Format
- Books
- Language
- English
- Publication
-
- New York : Routledge, 1991
- Physical Details
-
- x, 218 pages ; 24 cm
- ISBNs
- 9780415902885, 0415902886, 9780415902878, 0415902878
- OCLC
- ocm24246302
- Includes bibliographical references (pages 207-215) and index.
- An introduction to the TV audience -- Rethinking television -- The new audience research -- Gathering evidence -- Two empirical studies -- Behind the news -- The power of the popular television: the case of Cosby