Possible Anticompetitive Effects of Sale of Network TV Advertising. Part 2 hearings before the United States Senate Committee on the Judiciary, Subcommittee on Antitrust and Monopoly, Eighty-Ninth Congress, second session, on Dec. 12-14, 1966

Author / Creator

United States. Congress. Senate. Committee on the Judiciary. Subcommittee on Antitrust and Monopoly

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Summary

Reviews effects of TV advertising rate structures on competition and economic concentration. Focuses on whether rate structures restrict public access to commercial information. Includes supplement...

Reviews effects of TV advertising rate structures on competition and economic concentration. Focuses on whether rate structures restrict public access to commercial information. Includes supplemental materials on network methods for calculating and justifying rate structures and sponsor account records (p. 665-1387).

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