Bill Moyers Journal : Campaign Ads / The New Gilded Age

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  • Creator Bill Moyers
  • Format Videos, Slides, Films
  • Contributors
  • Publication [Place of publication not identified] : Bill Moyers, [2008] New York, N.Y. : Distributed by Infobase, 2016. ©2008
  • Physical Details
    • 1 online resource (1 video file (52 min., 40 sec)) : sound, color
  • OCLC on1048848257


  • In the run-up to the pivotal 2008 Ohio and Texas primaries, political ads are everywhere. In this edition of the Journal, Bill Moyers and Kathleen Hall Jamieson, director of The Annenberg Public Policy Center at the University of Pennsylvania, analyze the substance and subtext of ads being used in the Obama, Clinton, and McCain campaigns. Afterward, Moyers and historian Nell Irvin Painter, author of Standing at Armageddon: The United States, 1877-1919, discuss what the history and the legacy of populism reveal about the current state of inequality in America. Broadcast date: February 29, 2008. (54 minutes)


  • Originally released by Bill Moyers, 2008.
  • Streaming video file encoded with permission for digital streaming by Infobase on September 13, 2016.
  • Streaming video file.
  • Closed-captioned.


  • Changes in Campaign Communication (4:25); Biography in Candidate Advertisements (5:09); Campaign Messages (7:20); Advertisement Effectiveness (10:35); Populist Sentiment in Presidential Campaigns (6:26); Populism: Consumer Versus Citizen (3:31); Inequality and Family Struggle (4:42); Regulation in a Democracy (6:36); Credits: Bill Moyers Journal: Campaign Ads / The New Gilded Age (1:40)
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