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| LEADER | 04527cam a2200685 i 4500 | |
| 001 | 991022187325002122 | |
| 005 | 20170817103753.0 | |
| 008 | 160602t20172017enka b 001 0 eng | |
| 010 | $a 2016025278 | |
| 019 | $a941443292$a943697602 | |
| 020 | $a9781474250559$q(paperback) | |
| 020 | $a1474250556$q(paperback) | |
| 020 | $z9781474250566$q(electronic book) | |
| 020 | $z9781474250573$q(electronic publication) | |
| 035 | $a(OCoLC)951833362$z(OCoLC)941443292$z(OCoLC)943697602 | |
| 035 | $a(OCoLC)ocn951833362 | |
| 035 | $a(EXLNZ-01UWI_NETWORK)9912334750102121 | |
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| 042 | $apcc | |
| 049 | $aGZMA | |
| 050 | 00 | $aN8350$b.B67 2017 |
| 082 | 04 | $a702.3$223 |
| 082 | 00 | $a707$223 |
| 084 | $aART043000$aBUS060000$2bisacsh | |
| 100 | 1_ | $aBranagan, Alison,$eauthor. |
| 245 | 14 | $aThe essential guide to business for artists and designers /$cAlison Branagan. |
| 250 | $a2nd edition. | |
| 264 | _1 | $aLondon ;$aNew York, NY :$bBloomsbury Academic, an imprint of Bloomsbury Publishing Plc,$c2017. |
| 264 | _4 | $c©2017 |
| 300 | $a344 pages :$bcolor illustrations ;$c24 cm. | |
| 336 | $astill image$bsti$2rdacontent | |
| 336 | $atext$btxt$2rdacontent | |
| 337 | $aunmediated$bn$2rdamedia | |
| 338 | $avolume$bnc$2rdacarrier | |
| 490 | 1_ | $aEssential guides |
| 504 | $aIncludes bibliographical references and index. | |
| 520 | $a"This new edition of the best-selling business handbook for artists and designers is a comprehensive guide to setting up a profitable, professional art or design practice. Written by an expert who teaches entrepreneurship and business start-up, this book leads the reader through the most important aspects of running a creative business, from how to make a living to innovation and managing business growth. Topics include: * Working with new technologies and social media * Pricing work and financial planning * Managing legal and copyright issues * Building networks and successful negotiation tactics * Planning for growth and exploiting future trends New to this expanded edition are: * International profiles of creatives who run thriving businesses * Templates, forms and spreadsheets to copy or download from the companion website * Exercises to build business skills * An extended list of useful resources * A chapter on how to grow your business * An overview of the current business environment for entrepreneurs, including opportunities such as trading with a smart phone, copyright protection using QR codes, selling internationally, crowd sourcing for funding, and setting up a pop-up shop * Updated tax and legal information on setting up a business based in the UK or US * Expanded information on trading internationally The book is printed in a dyslexic-friendly font and includes illustrated mind maps and colour pictures throughout"--$cProvided by publisher. | |
| 505 | 0_ | $aMaking creativity pay -- How to make a living -- Overview of business start-up -- Money management -- Business planning -- Building networks -- Self-promotion -- Funding and sponsorship -- Creative crimes -- Confidence and negotiation tactics -- Records, tax and basic bookkeeping -- Websites, blogs and social media -- Innovation and future trends -- Ideas for growth -- Appendix 1. Business knowledge exercises -- Appendix 2. Answers to the costing and pricing quiz in chapter 4 -- Glossary -- Useful organisations . |
| 650 | _0 | $aArt$xVocational guidance. |
| 650 | _0 | $aArtists$xVocational guidance. |
| 650 | _0 | $aDesigners$xVocational guidance. |
| 650 | _0 | $aNew business enterprises$xManagement. |
| 650 | _7 | $aART$xBusiness Aspects.$2bisacsh |
| 650 | _7 | $aBUSINESS & ECONOMICS$xSmall Business.$2bisacsh |
| 650 | _7 | $aArt$xVocational guidance.$2fast$0(OCoLC)fst00815388 |
| 650 | _7 | $aNew business enterprises$xManagement.$2fast$0(OCoLC)fst01036850 |
| 650 | _7 | $aKünstler.$2gnd |
| 650 | _7 | $aDesigner$2gnd$0(DE-588)4149173-7 |
| 650 | _7 | $aEntrepreneurship$2gnd$0(DE-588)7588126-3 |
| 650 | _7 | $aUnternehmensgründung.$2gnd$0(DE-588)4078599-3 |
| 650 | _7 | $aWirtschaftliches Verhalten$2gnd$0(DE-588)4197971-0 |
| 830 | _0 | $aEssential guides. |
| 950 | $a20170817$bsas$cc$dp$egls$9local | |