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  • Revealing the rich and controversial past of sugar, alcohol, tobacco and opium, Hollywood actor Brian Cox embarks on a thought-provoking journey to uncover how the commercial exploitation of these products hooked the rest of the world on an appetite for a good time. In this first episode, Brian wants to find out why (like millions of other Brits), he is a diabetic. Starting in Barbados, from which sugar cane fuelled a consumer revolution, Brian discovers how the British acquired a 'sweet tooth' and why today, this has led to epidemic levels of diabetes, obesity and even addiction to sugar.


  • Encoded with permission for digital streaming by Films Media Group on May 04, 2014.
  • Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
  • Mode of access: Internet.
  • System requirements: FOD playback platform.


  • Introduction: Sugar: Addicted to Pleasure (1:50) -- Insidious Sugar (2:52) -- Developing Diabetes (2:27) -- Early History of Sugar (3:52) -- Barbados (2:09) -- Sugar Revolution (2:06) -- Race Against Time (2:27) -- Increasing Production (1:36) -- Success (2:09) -- Sugar on the Brain (1:48) -- Diabetes (1:48) -- Complications (2:10) -- Hard-Wired (3:01) -- Sugar Beet (2:47) -- Chocolate (2:19) -- Brands (2:30) -- High Fructose Corn Syrup (2:05) -- Sugar Addiction (3:46) -- Overcoming Sugar Addiction (1:35) -- Conclusion: Sugar: Addicted to Pleasure (1:53) -- Credits: Sugar: Addicted to Pleasure (0:40)
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