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Videos, Slides, Films
Color sells everything
- Available as
- Physical
- Summary
-
Promotional film extolling the benefits of advertising in local newspapers in 3 standard ROP color. Naration over stylized drawings tells parable of "King Roloc" who became a businessman and advert...
Promotional film extolling the benefits of advertising in local newspapers in 3 standard ROP color. Naration over stylized drawings tells parable of "King Roloc" who became a businessman and advertised in color which made him rich. A fashion show sequence shows designs inspired by ROP color. Leading fashion designers and major national advertisers testify to the emotional impact of color and its effectiveness in selling products. Includes shots of newspaper production and sample color ad pages.
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Details
- Creator
- Biograf Pictures, Inc
- Format
- Videos, Slides, Films
- Language
- English
- Publication
-
- United States : [American Newspaper Publishers Association], [1958]
- Physical Details
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- 1 film reel of 1 (1,050 ft.) : sound, color ; 16 mm arch pos
- Credits
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- Director, Joel Holt ; writer and producer, T. Norman Palmer ; director of photography, Warner Rose
- No duplication or public screening without consent of copyright holder.
- [Sponsored by] American newspaper Publishers Association.
- Forms part of the Public Relations Society of America Records, also described in this catalog.