Web 2.0 and the health care market health care in the era of social media and the modern Internet

Author / Creator

Sturm, Sabrina

Available as

Online

Summary

HauptbeschreibungThe present piece of research deals with the use of Web 2.0 applications within the health care market. When reviewing literature it became evident that up to now, research which h...

HauptbeschreibungThe present piece of research deals with the use of Web 2.0 applications within the health care market. When reviewing literature it became evident that up to now, research which has been conducted in this field is rather limited to single aspects of the topic. Comprehensive research investigating the topic as a whole could not be properly identified. Within this study, first of all, Web 2.0 is introduced in general, including a definition, its principles, as well as major supportive technologies and common applications, for example blogs, communities, virtual world

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