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| 005 | 20200520144314.0 | |
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| 008 | 000815s2007 enk o 000 0 eng d | |
| 020 | $a1-280-84738-7 | |
| 020 | $a9786610847389 | |
| 020 | $a1-84663-369-9 | |
| 035 | $a(CKB)1000000000337307 | |
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| 040 | $aMiAaPQ$cMiAaPQ$dMiAaPQ | |
| 041 | $aeng | |
| 050 | _4 | $aHF5415.12.E87$bM37 2007 |
| 245 | 04 | $aThe marketing challenges within the enlarged single European market$h[electronic resource] /$cguest editor Stanley Paliwoda. |
| 260 | $aBradford, England :$bEmerald Group Publishing,$cc2007. | |
| 300 | $a1 online resource (1 v.) | |
| 336 | $atext$btxt | |
| 337 | $acomputer$bc | |
| 338 | $aonline resource$bcr | |
| 490 | 0_ | $aEuropean Journal of Marketing ;$v41, no. 3/4 |
| 520 | 8_ | $aThe aim of this e-book is to portray the diversity of views existing on the complexity of marketing approaches in the enlarged European Union.Moreover,this e-book will reach readers just at a time when Europe is about to absorb the second wave of eastward enlargement and that will pose new challenges.This e-book is the culmination of the efforts and contributions of many authors and reviewers who are passionate about the opportunities,threats and challenges created by the EU enlargement process. |
| 500 | $aBibliographic Level Mode of Issuance: Monograph | |
| 546 | $aEnglish | |
| 650 | _0 | $aMarketing$zEurope. |
| 650 | _0 | $aIndustrial management$zEurope. |
| 655 | _4 | $aElectronic books. |
| 700 | 1_ | $aPaliwoda, Stanley. |
| 776 | $z1-84663-368-0 | |
| 906 | $aBOOK | |