MARC Bibliographic Record

LEADER00954nam 2200253Ia 4500
001 9911038156902121
005 20200520144314.0
006 m o d |
007 cr||||||||||||
008 000815s2007 enk o 000 0 eng d
020    $a1-280-84738-7
020    $a9786610847389
020    $a1-84663-369-9
035    $a(CKB)1000000000337307
035    $a(StDuBDS)BDZ0020746544
035    $a(SSID)ssj0000333633
035    $a(PQKBManifestationID)11242063
035    $a(PQKBTitleCode)TC0000333633
035    $a(PQKBWorkID)10377221
035    $a(PQKB)10104813
035    $a(MiAaPQ)EBC291598
035    $a(Au-PeEL)EBL291598
035    $a(CaPaEBR)ebr10172231
035    $a(CaONFJC)MIL84738
035    $a(OCoLC)182530203
035    $a(EXLCZ)991000000000337307
040    $aMiAaPQ$cMiAaPQ$dMiAaPQ
041    $aeng
050 _4 $aHF5415.12.E87$bM37 2007
245 04 $aThe marketing challenges within the enlarged single European market$h[electronic resource] /$cguest editor Stanley Paliwoda.
260    $aBradford, England :$bEmerald Group Publishing,$cc2007.
300    $a1 online resource (1 v.)
336    $atext$btxt
337    $acomputer$bc
338    $aonline resource$bcr
490 0_ $aEuropean Journal of Marketing ;$v41, no. 3/4
520 8_ $aThe aim of this e-book is to portray the diversity of views existing on the complexity of marketing approaches in the enlarged European Union.Moreover,this e-book will reach readers just at a time when Europe is about to absorb the second wave of eastward enlargement and that will pose new challenges.This e-book is the culmination of the efforts and contributions of many authors and reviewers who are passionate about the opportunities,threats and challenges created by the EU enlargement process.
500    $aBibliographic Level Mode of Issuance: Monograph
546    $aEnglish
650 _0 $aMarketing$zEurope.
650 _0 $aIndustrial management$zEurope.
655 _4 $aElectronic books.
700 1_ $aPaliwoda, Stanley.
776    $z1-84663-368-0
906    $aBOOK

MMS IDs

Document ID: 9911038156902121
Network Electronic IDs: 9911038156902121
Network Physical IDs: