Citation Data

MLA

Osterwalder, Alexander author. Value Proposition Design : How to Create Products and Services Customers Want. Hoboken :John Wiley & Sons, 2014.

APA

Osterwalder, Alexander author. (2014). Value proposition design : how to create products and services customers want. Hoboken :John Wiley & Sons,

Chicago

Osterwalder, Alexander author. Value Proposition Design : How to Create Products and Services Customers Want. Hoboken :John Wiley & Sons, 2014.

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