Books

The business of ethnography : strategic exchanges, people and organizations

Author / Creator
Moeran, Brian, 1944-
Available as
Physical
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Creator
Brian Moeran
Format
Books
Publication
  • English edition
  • Oxford, UK ; New York : Berg, 2005
Physical Details
  • xii, 225 pages ; 25 cm
ISBNs
9781845201944, 1845201949, 9781845201951, 1845201957
OCLC
ocm56686403

  • Includes bibliographical references (pages [207]-215) and index.

  • Introduction: Strategic exchanges -- Baptized by fire -- Analysing frames -- Frames at work -- Managing impressions -- Making connections -- Doing business -- Exhibition of virtue -- The art of capitalizing -- Creative fields -- Conclusion: The business of ethnography
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